Digital Series: Design Thinking in Digital Transformation
The term “Design Thinking” has been buzzing in the market for some time now. This is not surprising when you realize that design-driven companies structurally outperform the market. Design is no longer solely the realm of high-tech companies like Google and Apple. Recently more and more industries experience the positive impact Design Thinking as an approach and mindset can make on products, services and eventually on company results.
That being said, for the vast majority of us Design Thinking is still quite vague, not to even talk about its possible applications. To provide you with a basic understanding of the concept of Design Thinking, how to apply it and which concrete tools you can use to get started, ICT Media in collaboration with KPMG Digital will organize an edition of the Digital Series centered around this topic.
Digital Series: Design Thinking – will you be there?